Toluna + answerrocket

AnswerRocket works with Toluna

About Toluna

Toluna empowers leading brands and agencies to conduct research without limits by unifying the best of technology, the best of research science, the best of global panel, and made-to-measure service to scale your business. Toluna is powered by 2,500 employees worldwide, delivering critical insights in over 90 markets to over half of the Fortune 500. Toluna strives to push the field of market research toward a better tomorrow.


Market Understanding: The market is dynamic. Your competitors are evolving. Are they a step ahead? Understand market size, landscape and key competitors.
New Product Development: When agile product development is a must, agile consumer insights are even more important. Understand what works, refine what doesn’t, and bring successful products to market – every time.
Brand Health: Do you know what brand messages resonate with your consumers? Brands are facing unprecedented challenges – but are also presented with fresh opportunities. Consumer insights power smart and ever-evolving brand strategies.
Advertising and Creative Testing: Does your campaign creative resonate? Will it resonate three months from now? Test concepts with your audience and adjust your strategy based on immediate feedback from your customers.
Survey Solutions: Sometimes you know what you need, and all you need is access to respondents or help with your survey. Even when it’s all about the basics, Toluna is still here to help.

Why You Should Use AnswerRocket with
Toluna for AI Data Analysis

Faster, Actionable

GenAI technology helps you unlock advanced analytics capabilities via a chat-based interface for richer insights, on demand.

Democratized data & analytics

Give team members safe, secure access to the data and analysis they need to optimize business performance.

Greater ROI
from Your Data

Make the most of your Toluna data investment by putting your data to work to guide data-driven decisions at scale.

 Analyze Toluna Survey Data with AnswerRocket

AnswerRocket enables you to analyze Toluna survey data using natural language querying. Our integration with LLMs means you can ask questions in your own words to easily explore survey results, trends, and changes. 

AnswerRocket’s GenAI-powered analytics platform gives insights teams the ability to dissect and analyze the data in ways never before possible with traditional BI tools. The result is elevated conversations and focused strategy when it comes to managing your brands.

Toluna + AnswerRocket =
Actionable Insights from Your Data

Ask questions in your own words

Query your NielsenIQ data in place using natural language search to get quick answers, insights, and visualizations.

Automate recurring analysis

Automate your routine analysis to produce interactive decks that can be shared across your organization.

Understand drivers of performance changes

Quickly get to the “why?” behind changes in your KPIs by using machine learning to identify top drivers behind a metric change.

Chat with Max, your ChatGPT-like data analyst

Let Max act as your AI assistant for analytics to assist you with business performance analysis. Simply chat with Max to get instant answers and insights about your key metrics, performance drivers, trends, forecasts, and more.

Ready to learn more?

Get the most out of your data on Toluna with AnswerRocket’s augmented analytics platform powered by AI + machine learning.

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